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Services: SEO Information & Articles

  • Signs It's Time To Redesign Your Website By Erin Ferree
    Eventually you'll have to make some changes to your website. Some of these changes can be accomplished with simple maintenance, and by making updates to your site. But there's only so far that patching and revising your current site can go. If your site is particularly outdated, or if it's not working well for you, it's probably time to consider a full-scale site redesign.

  • Outsource SEO vs In-house SEO by Jeff Beale
    SEO is becoming increasingly important to all who look to do business and use the Internet as a marketing tool. It is the path in which your market finds your offering. It has become almost a necessity for businesses to incorporate SEO in to their marketing plan. Many companies struggle with the decision on whether to hire a firm or conduct their SEO in-house.

  • On-page Factors Affecting Your Position On Google Searches by John Fowler
    This article will focus on the factors that, we believe, affect your results on Google searches. But remember, Google does not publish its algorithms and is always changing and updating the way it views sites - so these are the guidelines for you to follow, rather than a definitive statement of the processes involved.

  • hat Does It Take To Succeed Online? by Kay King
    The one basic you need to succeed in an online business is simply the decision... to... do.... it. Not to "try"....not to "see how it goes"....Almost anyone can be successful online....yet the vast majority of those who start an online business....or an affiliate reselling program....or a multi-level marketing company.....fail. They fail for two reasons...because they never get started....or because they quit.

  • Realistic SEO Expectations by Jill Whalen
    Those who've been in the SEO biz for a number of years know how much more competitive it is these days as compared to a few years ago. The number of webpages indexed by search engines has doubled, tripled, and quadrupled in past years. On top of that, a good portion of site owners and webmasters know just enough SEO to be dangerous. In the golden age of SEO, the vast majority of websites hadn't given a thought to the search engines, and when they did, it was only to place some keywords in their Meta tags. (Which, incidentally, didn't help then either.) Those were the days when anyone who knew even the slightest bit about SEO could easily rank highly in all the major search engines, with very little effort. Even competitive areas were doable with just a little more work than their non-competitive counterparts.

  • Search Engines Change So Fast - Most Of What You Hear Is Wrong by Jerry West
    Few things are as important to online businesses as reliable Search Engine Optimization. Get listed high on top search engines and you can just about bet on getting a big boost in sales. Businesses often spend big bucks on SEO experts, advice, and systems that are touted to deliver your site into the promised land of high rankings. The bad news is -- most of this advice is outdated, untested, or just plain wrong.

  • Is Your Site Optimised? by Richard D S Hill
    Organisations need to optimise their search engine marketing (organic listings, general advertising and pay per click) to acquire more customers or members, sell more online and for many other reasons. There are nearly 1 billion people with Internet access. Almost 550 million searches are conducted worldwide on the Internet every day. A searcher is proactively requesting information. They are already looking for what you offer. They are a live prospect.

  • The Good and the Bad of SEO – From Googles Mouth! by Rob Sullivan
    You know its bad when you take time from your holidays to come into work to attend a conference call. But that’s what I did a few weeks ago. You see I had to because I was going to have the opportunity to ask some Google employees specific questions on things that I’d been pretty sure about, but wanted to hear it right from the horses mouth.

  • Google Page Ranking And The Value Of Links by AllianceLeads SEO
    In today’s incarnation of the Internet search engine optimization or SEO is more important than webpage design skills. The best designed webpage has limited usefulness if no one visits it. A website is a product and a product that people don’t know about doesn’t sell. With the many search engines that are available it is important to know which are the most useful and how they are useful. Let’s look at Google.

  • SEO – Why Site Width Matters - by Halstatt Pires
    Many search engine optimization efforts are focused on pushing the home page of a site. This is a fundamental mistake that can result in the site missing out on a lot of traffic.Go Wide, Young Man. In nearly every case, a site should be designed to draw traffic through both the home page and various internal pages. Home pages, obviously, can be tailored to the primary keyword phrases you are seeking, but don’t forget the minor pages.

  • Strategic Link Building & Competitive Intelligence by -JD
    Many webmasters spend a lot of time tweaking their sites for the search engines because they think that search engines will bring them the most traffic for the time and money spent. It is a good use of time but combined with a link building campaign and some competitive intelligence work, any webmaster can triple the traffic created or better.

  • Keywords or Bust - by Addie Scott
    If you have already built a website, you know the importance of your keywords. If you are in the process of building a site, you have probably heard a lot about them. If you haven’t, you will. Keywords can make or break your website. In essence you will find that you may, in fact, build everything around these keywords. They will lead you where you want to go. Choose the wrong keywords and rather then rising to the top, you will be left in the dust. It is a time to choose wisely.

  • An SEO Glossary - Common SEO Terms Defined - by Glenn Murray
    Search Engine Optimization (SEO) has become an essential weapon in the arsenal of every online business. Unfortunately, for most business owners and marketing managers (and even many webmasters), it's also somewhat of an enigma. This is partly due to the fact that it's such a new and rapidly changing field, and partly due to the fact that SEO practitioners tend to speak in a language all of their own which, without translation, is virtually impenetrable to the layperson. This glossary seeks to remedy that situation, explaining specialist SEO terms in plain English...

  • Article And Directory Submission - Hiring A SEO Professional by Mansi Aggarwal
    If you own a website it goes without saying that you want to attract as much targeted traffic as possible. Figuring out how to bring the visitors to your tiny corner of the Internet can be a daunting task and once you've found a technique which offers some measure of success, the rules will change on you and your traffic nosedives. Let's face it, there are three primary ways that people come to your website:

  • Your Guide to Top Search Engine Rankings by Trent Brownrigg
    Does it seem like no matter what you do your website just won't climb up in the search engine rankings? If so, your web site may not be optimized well enough for the search engines to increase your rankings. There are some very important factors that determine where web sites are ranked. These factors are referred to as Search Engine Optimization (SEO) techniques and they can make all the difference in your site's rankings.

  • How to Find the Keywords that Sell Better Than A Used Car Salesman by David C. Chase
    I have spent years doing search engine optimization; I have clients in some of the most competitive markets on the web. I’m talking hundreds of millions of directly competing pages. The core of my success is the detail, and care I put into my keyword research. Here is my technique:

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